Publicity Extraordinaire

     Publicity and advertising guru, Alexandre Gama, has earned his name among Brazil’s most well known and most successful businessmen. Gama’s education began at Fundação Armando Alvares Penteado with a degree in Advertising and Marketing. Gama was first a writer for Standart Ogilvy. His ambition created new opportunities in which he was able to serve as Vice President of AlmapBBDO.

Years later he went on to starting his own advertising and marketing agency known as Neogama. The company went on to win a Lion at the Cannes Film Festival within its first year of creation, a feat never won by others. With his experience and knowledge of the field he was selected to serve as a member of the Board of the Brazilian Association of Advertising Agencies. Going through various network changes, Neogama became a profitable agency. However, in 2016 Gama took back control of the agency and separating completely from the BBH Network that had previously taken control.

Gama has had the honor of receiving many an award. One in particular named him one of seven most important business entrepreneurs in 2006. This award was chosen from 250 other nominated parties. His abundant accolades have added prestige to the already successful Alexandre Gama.

How Eliminating Achievement Gap Has Become a Game-Changer for Rocketship Education

Starting Off

Early 2007, Rocketship Education launched an ambitious mission of building a strong public elementary school network that could traverse the whole country just to get rid of the achievement gap. As it started, there were a lot of happenings as far as public education was concerned, key among them was the target reforms in ensuring that gaps in achievement could get reduced starting from the lowest level of education: elementary school. Ten years later, 90 percent of the African American students cannot reach math proficiency in their 8th grade, as poor 25 students in fourth grade are Latinos. Such figures were worrying to the system until the whole system was subject to a rethinking. That in getting rid of the achievement gap, the elementary school could be thought from the ground up. The achievement gap has been an important step in improving the quality.

Supporting Teachers

The Rocketship Education has since premised the realization of this fete on promoting and developing a breed of excellent teachers. Another model is makin learning more personal and student-centered and lastly, engaging parents. From these fronts, the system been nurtured to a stage where Rocketship boasts of coverage of four regions, 11 elementary schools and 6,000 Rocketeers have undergone the system. Following a smooth growth phase, the focus now shifts to the sustainability phase that requires that the same focus is to grow deeper instead of growing wider.

The Notable Achievements

With this strategy has Rocketship assumed a robust overall success where Rocketeers outside California alone have made significant academic progress that features the schools performing in the top tier of school that serves English-learning and low-income communities? The efforts have never stopped at that since Rocketship teachers have continued to collaborate with other stakeholders in pursuing excellence. The parents in our institutions have also affirmed the continual transformational outcomes through their significant efforts to engaging both the school and their immediate society in providing the best learning environments for the students. Even as eliminating achievement gap remains the ultimate goal, sustainability and solidifying the cumulative gains remains the priority and gives the road map to that particular goal.


Louis Chenevert’s Essential Role in Advancing Aviation Technology

Gregory Hayes, current Chairman & CEO at United Technologies, tells people that he wants his legacy to be leaving United Technologies better than he found it and that all CEOs should have this vision. He believes in commitment to always investing in innovation as well as employees.

Hayes states that CEOs have short term and long term requirements related to performance. Both of these will determine the company’s level of success in the future.

Hayes explains that the Geared Turbofan engine produced by Pratt & Whitney which is taking over the jet engine market due to increased efficiency and power and lower fuel cost with a U$10 billion budget over 20 years of research and development. This engine is already been on the market for a year and is in over 70 jets in 14 different airlines. Additionally, Hayes notes that this kind of investment also fuels the USA’s economy and manufacturing jobs.

Hayes also explains that increased demand is what is also creating the need for talent in the job market. With this in mind, it is UTC’s goal to hire almost 25,000 people in the USA in supporting the company’s growth in their innovation platforms.

Innovation investments increase the business of many companies and usually that of a company’s suppliers as well. A company must invest in people and technology since people are the innovative and creative component that makes the difference. Hayes explains that for this reason, United Technologies invest in their employees’ education with their Employee Scholar Program, where the company pays for employees courses so that they can earn degrees in any field. UTC has invested in 39,000 degrees with the Employee Scholar Program which began in 1996.

Former CEO of UTC, Louis Chenevert, is originally from Quebec, and set many of these expectations. Chenevert holds a degree he earned at HEC Montreal in the study of Production Management.

Chenevert worked at General Motors, Pratt & Whitney prior to being the CEO of UTC from 2006 to 2014. Chenevert was succeeded by Edward Kangas at UTC as CEO. Chenevert is currently a Goldman Sachs Exclusive Advisor.

Chenevert received many awards and honors from HEC Montreal and the National Building Museum. Additionally, he was named Person of the Year by Aviation Week & Space Technology.

See Chenevert speak here: