FreedomPop is a mobile virtual network that runs on Sprint’s network. As of recently they have took money gathered by venture capitalists and are looking to further expand. FreedomPop’s plans to expand could have not came at a better time. The biggest company in the industry, Verizon, recently was fined $1.4 million dollars for planting targeted ads within customer’s phone without their consent. This fault by Verizon will hopefully allow FreedomPop to gain some of those customers lost by Verizon due to the bold move of planting targeted ads in their phones.
The CEO and co-founder of FreedomPop, Stephen Stokols was recently interviewed by RCR Wireless. In the interview he discussed FreedomPop’s business model and just how they plan to compete with top companies like Verizon, T-Mobile, and AT&T. FreedomPop allows it’s customers to have free service based on it’s business model. How they actually make money is by selling virtual numbers, and customer’s paying to roll over their unused data from the previous month. They make their money also by selling extra data when needed. This unique business model allows FreedomPop to pass on their wholesale prices of data to the customer therefore creating value for the customer. With this business model FreedomPop is sure to gain more venture funding and just might be able to compete with top tier companies domestically and also internationally.